BRANDING
Strategic branding can create confidence in knowing who you are serving and how.
With the use of color, typography, imagery, illustration and strategy; you will come out of this process shining as well knowing how to show up for you your audience. Growth, sales and targeting your audience through visual communication and clear messaging is the result of working with me.
Design for the bold.
Branding is the heart of a business
A brand holds so much more than a single mark. It is the tone and personality of your business, the strategy behind targeting your audience and the beauty that makes you memorable. Having strong, foundational branding will change the life of your business and in turn, your life.
Branding separates you from other brands. It’s designed to create a feeling based experience with your audience to become memorable.
Branding Includes:
*this is a general list.
Strategy / ideal audience
Illustration
Typographic Systems
Color Palette
Brand Guidelines
Logo Marks
Voice / messaging
Using your brand
Imagery
Supportive graphics
A timeless foundation for your business
We will co-create a foundation that leaves you empowered, confident and excited to share your business with the world. This will involve a deep dive filled with strategy and creativity.
Branding Design Process
We dive deep into the tone and energy of your business. You will have homework but don’t worry, I have structured and organized systems in place to keep your homework fun and simple. Plus you will learn a lot in the process.
Here’s a brief outline of what you can expect:
Gather information about your business + audience
Initial sketches. I like to use classic pencil and paper ;)
Take the design digital
You receive a Brand Identity Book showing off your new Brand package
“I have had the amazing opportunity to work with Chelsea on branding, website and logo design. As an intuitive it is super important for me to work with other intuitives and she was able to take my vision and energetics for my logo and business, translate it and bring it to life better than I could imagine!”
— Madison Weber, Medical Intuitive
Alchemia’s main logo mark with alchemy symbols included in their brand package.
Here’s what’s Included:
*This is a general list of brand packages as they can be adjusted to fit your needs.
Uncovering the problem you’re solving and for who
A close look at your ideal client and audience
Brand messaging and execution plan
Color palette that reflects the tone of your business
Font that communicates the energy you want to portray
Branding pack: logo mark, font mark, letter mark, full branding mark, colored branding, black and white branding
Brand Identity Book
A Brand that sets you apart from others
You can always add on whether it’s Brand Photography, Business Cards, Letterheads and more.
Pricing
Branding includes many components and because of the uniqueness of each project, a personalized proposal is created for each project. This will include your needs as well as detailed branding necessities for the success of your new brand. With this in mind, it’s important to understand the value of branding and how much it impacts the trajectory of your business.
Branding is so much more than a logo and great design is more than basic. This includes but is not limited to strategy, color + typographic systems, iconography, labels, business cards, multiple logo marks for different applications and more.
