Alchemia


A branding project including illustration and multiple applications.

Alchemia is a wellness brand supporting people towards health through medicinal mushrooms. Their brand is based and inspired by Alchemy; specifically psychological alchemy.

The full logo for Alchemia is above; the triangle with the eye and the text ALCHEMIA. The 4 alchemy triangles representing earth, fire, water and air are additions to the branding. There are many additional graphics included in this branding.



Additional graphics and icons for packaging really brought this brand together.



Since there are multiple packaging applications, there are a variety of graphics, colors and layouts.